Ditsy Butterfly Textile Design for Delia’s by Dolls Kill

I created this design for the Summer ‘22 collection for Sugar Thrillz by Dolls Kill. This collection was inspired by the girly Sugar Thrillz customer. The direction of this textile design was to create a romantic and soft allover print with ditsy butterflies that seemed vintage though use of the color palette. When designing this print I hand sketched the individual elements on my iPad and arranged them into an allover seamless repeat in Adobe Illustrator. I was really excited to see this print on the long sleeve baby tee below worn in the Netflix show Doona! This design was also used for a mini dress and short sleeve tee shown below.